Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
LightingTech Qatar 2014
Balancing design, engineering, compliance and the incorporation of developing technologies to meet the challenges and opportunities of Qatar's rapidly developing lighting industry
2014-05-12 - 2014-05-13
LighTech Qatar 2014, hosted at the 11th edition of the annual Project Qatar exhibition is a specialized lighting conference targeting construction professionals and government officials in Qatar. This timely event is brought to you as Qatar readies itself for FIFA 2022’s extensive infrastructure requirements, whilst working towards achieving ambitious nation-wide sustainability standards in line with the Qatar National Vision 2030. LightingTech Qatar will bring together key government officials and regulators, lighting industry experts, construction professionals and solution providers to learn about the latest government regulations and industry standards and certifications, discuss the impending needs and requirements in the lighting industry in Qatar and how they can best be addressed. The latest technology advancements will also be showcased, along with the very latest project case studies, demonstrating best practice implementation to answer the specific requirements and challenges of the construction environment in Qatar.