Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
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Now more than ever, maintaining current business and fostering new opportunities is necessary to stay in front of the economic curve. Unlike some markets, the medical manufacturing industry is still healthy and growing?and is forecasted to continue growing into the foreseeable future. Medical product manufacturing is a $5 billion Texas industry and includes medical devices, electromedical and electrotherapeutic equipment and systems, invitro diagnostics, and associated healthcare supplies. From 2000 through 2008, venture capital firms invested roughly $537 million in Texas medtech. Leading companies in the area include Abbott, Bayer, Cardinal Health, Medtronic, Pfizer, Siemens, St. Jude, Smith & Nephew, Stryker, and Zimmer, to name a few. Attendees to the show will include R&D managers, design engineers, production/manufacturing managers, manufacturing engineers, product managers, project managers, purchasing managers, and QA/QC staff. Exhibitors are suppliers of the materials, software, manufacturing machinery, components, subassemblies, and contract services used to design and produce medical devices.