Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Michigan Shoe Market - August 2016
The Michigan Shoe Market is one of the industry?s oldest trade show shoe markets and is proudly sponsored and run by industry representatives serving on the Michigan Shoe Travelers Association Board.? Established in 1936, this Market continues its rich tradition allowing shoe and accessory manufacturers and retailers from Indiana, Ohio and Michigan to gather under one roof to transact business.? ? Noted for its Midwestern authenticity and friendliness, the Michigan Shoe Market hosts three distinct Shoe Markets each year to showcase the upcoming season?s fashions: ? ? February/March Market: FALL SHOE MARKET is the largest Market of the year featuring 185-200 exhibitors of Women?s Fashion and Mid-Fashion Footwear, Athletic, Men?s, Children?s Shoes and Specialty Lines and Boots.? Organizers utilize three floors of the hotel for room exhibitors and the entire ballroom for booth exhibitors. This Market also offers opportunities for at once buys for Spring and Summer.? Approximately 300 - 350 retail stores attend from Michigan, Indiana and Ohio and surrounding areas. ? On Saturday evening before the Market, exhibitors can unwind from their travels at the complimentary Salesmen?s Dinner and Cocktail Hour.? On Sunday evening, retailers and exhibitors? mingle over complimentary Cocktails and Hors D?oeuvres.? Each Market day morning, complimentary coffee and donuts are available in the atrium area.? A complimentary Deli Buffet Luncheon awaits retailers each afternoon.?