Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Middle East Concrete
Time: 11:00 am to 7:00 pm URLs: Facebook: http://atnd.it/9323-0 Twitter: http://atnd.it/9323-1 Price: Online registration : Free, Onsite registration: AED 100
Middle East Concrete (MEC) is the only dedicated concrete event in the region, established as the most important one by 45% increase in attendance. It has grown from 14,902 visitors in 2012 to 27,296 in 2013. The event connects concrete professionals looking to source new and innovative concrete and related products and solutions. It also addresses the latest needs of the concrete industry with over 20 workshop sessions. MEC is held in Dubai and it is co-located with PMV Live and The Big 5- The Middle East's largest building and construction event. Highlights from 2013: -19,808 unique visitors -131 participant countries -355 exhibitors covering 9,445 sqm -9 international pavilions -25 free to attend seminars -Live product demonstration -Certified workshop -The International Concrete Conference
Open to all