Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Midwest Produce Conference & Expo
2016-08-15 - 2016-08-17
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Midwest Produce Expo Sales
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The produce industry?s No. 1 source for breaking news, new product information and industry trends, The Packer now brings that depth of expertise to a new trade event, The Midwest Produce Conference and Expo. The 2014 conference was held Aug. 11-13, in downtown Chicago, bringing together leading produce industry buyers and sellers in a professional setting. ?The Packer is proud to be based in the Midwest, and we always wanted this event to be able to be held in other regional markets,? Publisher Shannon Shuman said. ?The Midwest Expo has proven to be an important regional event to the produce industry, and it?s time to bring it to other Midwestern cities.? ? By merging a focused conference program, networking events and retail tour with an expo of leading suppliers, Midwest Produce fills a niche in the region for produce growers, shippers, regional retailers and wholesalers. The Midwest Produce Expo will move to Minneapolis in August 2015.
Who Should Attend? Midwest Produce is designed for retail executives, produce executives and managers, foodservice managers, produce distributors and wholesalers, specialty food retailers, and buyers of produce from any industry.
Who Should Exhibit? Companies participating in Midwest Produce will include growers, suppliers, wholesalers, and distributors of fruits, vegetables, nuts, and floral. Also included will be packaging and labeling supplies and equipment, produce handling and storage equipment, displays and shelving, shipping and logistics organizations.