Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
MRket New York, July 2015
The exclusive show for the menswear industry - a global fashion trade show for discerning menswear brands. Representing the best in classic and contemporary clothing, sportswear, footwear, accessories and outerwear from the US and abroad. Las Vegas editions run concurrently with AccessoriesTheShow and Stitch.