Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
National Barbecue Association - NBBQA Annual Conference & Tradeshow
2016-03-09 - 2016-03-12
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Director, Sponsorship & Advertising Sales
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The Mission of the National Barbecue Association is to provide the barbecue community with a visionary, beneficial, and responsive association. NBBQA'S goals are to promote the art and enjoyment of barbecue, facilitate the effective networking of industry resources and to foster new business opportunities.