Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
National Beer Wholesalers Association - NBWA's 79th Annual Convention & Product Showcase
2016-09-25 - 2016-09-28
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Coordinator, Member Programs & Meetings
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The NBWA Annual Convention is designed to provide valuable education programs and important networking opportunities for the beer industry.Education programs offered during the Convention feature speakers and seminars on a number of topics of importance to beer distributors.Scheduled each year in the fall, the NBWA Convention takes place in a different city within the United States.On non Trade Show years,NBWA's associate members and brewery members host hospitalities to maintain their business contacts and make new acquaintances.Trade Show Every odd numbered year, the Convention is held in conjunction with the biennial Trade Show.This very special event is held in Las Vegas, Nevada. The Trade Show allows beer distributors to interact with brewers and vendors and make valuable contacts for future business needs.It introduces distributors to new brewers and products,innovative technologies and vendors who supply materials needed to run their operations.