Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
National Patient Safety Foundation - NPSF Congress
In a time when there are so many competing priorities in health care, the NPSF Patient Safety Congress is the only global conference where patient safety is the center of attention for every session, presenter, and networking opportunity. Planned by innovative leaders in the field, the Congress has a strong tradition of providing real-world tools, robust resources, and evidence-based solutions for a full spectrum of patient safety issues.