Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
NATRANS Arabia 2015
Arabian Rail, Road & Maritime Infrastructure Technology
2015-10-19 - 2015-10-21
NATRANS Arabia, held at the Abu Dhabi National Exhibition Center (ADNEC) between 19 - 21 October 2015, is a highly focused technology event welcoming government representatives from across the Arab Union who are responsible for every aspect of national and regional transport infrastructure planning, development, maintenance, preservation and future system upgrades for multi billion dollar road, rail and maritime projects. NATRANS Arabia is spread across 4 dedicated zones covering the key transport areas - Rail, Road, Maritime & Intelligent Transport Systems.