Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The NPD Food & Drink Conference – Trends & Innovations
Harnessing The Latest Consumer & Technological Trends To Deliver Cutting-Edge, Commercially-Successful Food & Drink New Product Development. Appeal To Retailers & Consumers With Exciting, Next-Level Propositions Based On The Latest & Emerging Trends
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+44 (0)20 3479 2299
The NPD Food & Drink Conference – Trends & Innovations Harnessing The Latest Consumer & Technological Trends To Deliver Cutting-Edge, Commercially-Successful Food & Drink New Product Development. Appeal To Retailers & Consumers With Exciting, Next-Level Propositions Based On The Latest & Emerging Trends A One-Day, Industry-Led NPD Conference & Networking Event, 15th October 2015, One America Square, London. Download the brochure here to see the full agenda: www.npdfoodconference.com/brochure 19 Food & Drink Brands & Retailers Speaking From The Frontline: ASDA ● Mondelēz International ● Weetabix Limited ● The Co-operative ● Quorn Foods ● Nestlé ● Aryzta Bakeries Europe ● Pernod Ricard UK ● 2 Sisters Food Group ● PROPERCORN ● innocent ltd ● KFC UKI ● Halewood International ● Ella’s Kitchen ● Whitworths ● FrieslandCampina UK ● Kerry Foods ● Müller Wiseman Dairies ● Premier Foods Harnessing The Latest Shopper & Retailer Trends To Boost Profits – Create & Develop The Next Big Thing In Food & Drink NPD: 1. Blue-Sky Thinking, Innovations & Game Changers: Capitalising on tomorrow’s trends, innovations and discoveries 2. Aligning NPD With Today’s Shopper & Retailer Trends For Commercial Success: What you need to know about shopper habits, retailer trends and new flavours for successful, profitable NPD 3. Exciting Retailers With Relevant, Hard-Hitting Products: Advice on aligning with retailer expectations to get ahead in today’s environment 4. Appealing New Product Development For The Future Of Healthy Living: What are consumers looking for and how can we innovate to stay ahead? 5. What Drives Successful NPD Concept Creation? An insight into the trends and processes we should utilise to create new products which customers want to buy, now 6. Packaging: Attention-Grabbing, Multi-Functional Innovations! The latest technologies, materials and insights for engaging, sustainable packaging formats which stand out on the shelf 7. Small Budget, Commercially-Successful NPD: The ins and outs of developing and launching successful propositions on a small budget 8. Next-Level, Winning Launches: Standing out on the shelf in today’s retailer environment. What works, and what doesn’t, when it comes to appealing to retail buyers and shoppers? For more information please email email@example.com or call +44 (0)20 3479 2299.