Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
NRF PROTECT 2015 (formerly NRF Loss Prevention Conference & EXPO)
NRF PROTECT 2015, formerly NRF Loss Prevention Conference & EXPO, is the nationﾒs leading retail-specific event for those who protect retail brands, assets, people and profits. NRF PROTECT features 2 ﾽ days of compelling educational sessions, networking opportunities and an innovative EXPO Hall. Retailers also get an opportunity to connect with federal, state and local law enforcement agencies at the NRF Fusion Center to discuss ways to combat organized retail crime. The EXPO showcases proven technologies and inventive solutions to guard your retail business, employees, customers and brand. Retail LP executives searching for the most effective protection solutions will find them in one of 200+ exhibitor booths, a retail Crime Lab, a Cyber Security Pavilion, and Exhibitor BIG !dea sessions.