Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
NRPA - National Recreation and Park Association Annual Congress & Exposition
2016-10-05 - 2016-10-08
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NRPA's Congress and Exposition is the flagship event of NRPA and the premier annual event of the park and recreation community. The three-day conference brings together more than 6,000 park and recreation professionals, citizen advocates, and industry suppliers for amazing networking opportunities, hundreds of educational sessions, and the industry's largest trade show showcasing the products and services of nearly 400 exhibitors.