Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Ohio School Boards Association - OSBA Capital Conference and Trade Show
The Capital Conference features nationally acclaimed speakers headlining the general sessions, Early Bird Workshop, luncheons and other events. Breakout sessions and informational seminars examine creative solutions and proactive approaches to a broad spectrum of public educational challenges.
Other highlights include the Student Achievement Fair, boasting 100 booths displaying innovative student programs, as well as top student entertainment groups from each of OSBA’s five regions; the Trade Show, offering more than 650 exhibits of the latest in education-related goods and services; and countless opportunities to share ideas with school leaders from across Ohio.
Exhibitors will meet Ohio’s public school board members, superintendents, treasurers, business managers, curriculum directors, facility managers, athletic directors, principals and many other school officials. These people decide what products and services to purchase for their districts - decisions that amount to $16.2 billion annually.