Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
O'Reilly Open Source Convention - OSCON 2016
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OSCON is where all of the pieces come together: developers, innovators, businesspeople, and investors. In the early days, this trailblazing O'Reilly event was focused on changing mainstream business thinking and practices; today OSCON is about how the close partnership between business and the open source community is building the future. That future is everywhere you look.?Now in its 16th year, OSCON is the best place on the planet to prepare for what comes next, from learning new skills to understanding how new and emerging open source technologies are going to impact how we live, work, and do business. In keeping with its O'Reilly heritage, OSCON is a unique gathering of all things open source, where participants find inspiration, confront new challenges, share their expertise, renew bonds to community, make significant connections, and find ways to give back to the open source movement. The event has also become one of the most important venues to unveil ground-breaking open source projects and products.