Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Pacific Northwest Apparel Association - NW Trend Show - October 2014
The NW Trend Show is a regional apparel tradeshow serving the Pacific Northwest area, specifically Washington, Oregon, Idaho, Montana and British Columbia. Because of its regional scope, organizers do not accept exhibitors who do not have a U.S. address, with the exception of Canadian exhibitors.
Exhibitors at the NW Trend Show are primarily independent sales representatives, many of which carry a number of apparel or accessory lines. In addition, organizers welcome manufacturers to exhibit directly at its show.
This is an “order-writing” show, where the product is shipped at a later date directly from the manufacturer, not “cash and carry,” where buyers take product from the exhibitor at the show.