Pharmaceutical Marketing Research Group Annual National Conference

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The?2014 ANC is focused on this?evolving role of?marketing researchers to?"Strategic Leaders."?As the premier healthcare marketing research community, PMRG will offer ANC attendees a forum to discuss?our role as strategic leaders, understand the advances in digital medicine, and how to apply the latest?methodologies and technologies to optimize our role.? We will?discuss the larger, strategic issues affecting our industry, while also?demonstrating?tangible tools and techniques that provide value back to?the attendee's company. ??
Exhibitor information
The Consultant Fair (now named the Global Partner Expo) has been expanded this year to include extended exhibit fair hours, improved location and room layout, enhanced visitor guide and visitor prize raffle.

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.