The?2014 ANC is focused on this?evolving role of?marketing researchers to?"Strategic Leaders."?As the premier healthcare marketing research community, PMRG will offer ANC attendees a forum to discuss?our role as strategic leaders, understand the advances in digital medicine, and how to apply the latest?methodologies and technologies to optimize our role.? We will?discuss the larger, strategic issues affecting our industry, while also?demonstrating?tangible tools and techniques that provide value back to?the attendee's company. ??
The Consultant Fair (now named the Global Partner Expo) has been expanded this year to include extended exhibit fair hours, improved location and room layout, enhanced visitor guide and visitor prize raffle.