Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Platts 5th Annual Middle Distillates Conference 2015
What to expect – a taster A comprehensive overview of European refining in a rapidly transforming global market. Influential refining market leaders and foremost experts will debate the current situation, developments and strategies in a declining European refining sector. Learn how to maximize the middle by discovering distillate trends in Europe. Find out what’s really moving jet fuel, diesel and gasoil markets. Capitalizing on opportunities from regional and global imbalances of middle distillates. Discover whether Asia will continue to move barrels over to Europe, the impact of the US shale oil and gas revolution on global distillate dynamics, and investment growth, domestic consumption and export trends in the Middle East. Lift the covers on middle distillate pricing, trading and benchmark evolution. Hear experts from the global trading community discuss price movements, benchmarks evolution and risk management best practices in this volatile time. Regulatory changes impacting supply and quality of middle distillates globally. Find out what impact EU legislation is having on European refining competitiveness. Discover whether marine fuel low sulphur investment for refineries is economically justifiable.
Maxim Nesmelov - Rosneft, Stefano Forte - INA, Marco Schiavetti - Saras, Alessandro Bordoni - eni trading & shipping, Dr. Carole Dupuy - Total, Franco Del Manso- Unione Pertolifera Italiana