Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Playtime New York 2018
Joining Playtime means taking part in a show that has become a must-see event, the new standard for buyers who are interested in creative brands that offer mid-priced, high end products.
Created 7 years ago, Playtime New York is the must-see trade show dedicated to creative and independent brands in the US. With a comprehensive range of collections that include baby, junior, baby gear, gifts, and interior design, Playtime New York brings 200 American and international brands together in the Metropolitan Pavilion. and Altman Building.