Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The Precast Show 2018
The Precast Show 2018 will take place Feb. 22-24, 2018, in Denver, Colo., at the Colorado Convention Center. The Precast Show is the largest precast-specific trade show in North America and the one place where you can find the industry’s most important suppliers and foremost equipment experts under one roof.