Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
RISI's 2015 European Conference
Helping the forest products industry make better decisions.
This is the premier forum to immerse yourself in all aspects of the forest products industry. Discover how RISI's deep industry expertise will help you understand the latest trends, challenges and opportunities. *NEW FOR 2015 RISI will be hosting a half day seminar on the afternoon of Monday, March 9th. This seminar will focus on packaging including education on board types, procurement and technical advancements. More information: http://events.risiinfo.com/european-conference/