Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Salon International de la Lingerie 2018
2018-01-20 - 2018-01-22
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+33 (0)1 47 56 32 00
The International Salon of Lingerie is the unavoidable event of the buyers of the Lingerie sector. For 3 days, the community will meet in Paris to create, innovate and share. A real business accelerator, it will allow you to discover in one weekend the most complete offer of your market. Come and feel the market: inspire yourself, approach new trends, boost your sales, try the experience!