Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
San Diego Shoulder Institute - 31st Annual Shoulder Course: Arthroscopy, Arthroplasty, and Fractures
The purpose of this course is provide strategies to equip physicians to provide the highest level of analytical, diagnostic, and treatment practice modalities specific to shoulder arthroscopy, arthroplasty, fracture management, and complex shoulder care. Bringing together expert faculty, course content focuses on known best practice, latest technological advances, and evidence based research related to shoulder care. Physicians will benefit directly from the following formats of educational interaction:
Expected Attendees: 450 National and International Orthopaedic Surgeons and Physicians
Exhibits are located in a large hall adjacent to the lecture hall. Exhibit hours do not conflict with continuing educational activities. Break times are scheduled to allow physicians ample time to view exhibits throughout the course. Refreshments are frequently served in the exhibit area.