Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Specialty Packaging Films Asia 2014
AMI's 1st Asia-Pacific international conference on markets and technology of flexible packaging, Specialty Packaging Films Asia 2014, will take place from 24th-26th March 2014 at the hotel Swissȏtel Nai Lert Park in the lovely city of Bangkok, Thailand. The technical and market programme starts at 14.30 on 24th March and finishes with lunch on 26th March. There is an evening networking reception on 24th for all delegates and speakers.
Food security is a big issue worldwide as the global population is predicted to expand dramatically in the next 40 years. Packaging plays a vital part in preserving and protecting perishable foods and flexible packaging offers the additional benefit of light weight, reducing material usage and transport costs. The materials and production technology for multilayer films are advancing to provide optimum tailored solutions for each application requiring barrier packaging. Factors to consider include gas and water barrier properties, aroma, physical protection, consumer appeal and shelf-life. These higher performance films are also used in industries such as pharma and hygiene where similar protection is necessary.
Specialty Packaging Films Asia 2014 provides a global networking opportunity for all companies involved in the manufacture and specification of Specialty Packaging Films, be they brand owners, retailers, converters, producers, distributors, importers or suppliers to the industry.
Running in conjunction with the conference, the table top exhibition is an integral part of the event, providing the ideal setting to promote your company and its products to an international audience.