Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Super Mobility Week, powered by CTIA
Anchored by CTIA's two shows—the flagship CTIA 2014 show and its mobile IT show, MobileCON—Super Mobility Week will represent the largest technology event in the second half of the 2014 calendar year, hosting 40,000+ mobile professionals and executives, 1,100+ exhibitors, as well as 1,000+ media and analysts.
Leaders from across the globe will gather for this powerhouse, week-long event representing different sectors across the wireless ecosystem—next generation services and networks, mobile commerce, CE, M2M, content media and advertising, connected life, the mobile enterprise and more!