Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
TCT Show + Personalize 2014
TCT Show + Personalize is the leading event dedicated to 3D printing, additive manufacturing and product development for every level of interest from hackerspace to aerospace. For twenty years TCT has served as a launch pad for innovation and is known globally as the business forum for the latest in 3D design and manufacturing technology. The media explosion around 3D printing has heralded new and unprecedented interest in the technologies that have been central to TCT for two decades. Creative sectors such as art and design, fashion, architecture and the maker movement are now embracing the exciting business possibilities afforded by 3D printing, additive manufacturing and product development technologies at all levels. Held annually TCT showcases almost 200 exhibitors. The event features the entire spectrum of 3D printing and additive manufacturing machines in action as well as supporting technologies and software for scanning, digitising and inspection and for design and manufacturing. Alongside the show floor TCT presents a wide range of internationally recognised keynote presentations from industry leaders, evangelists, commentators and super users who shine the spotlight on the technologies and signpost how they will develop in the future. In 2014 almost 10,000 attendees from over 50 countries will visit TCT for insights, education and most importantly to do business. The mix of inspirational speakers, cutting edge technology and innovative initiatives such as Bright Minds UK, the Startup Zone and the RepRap Hub — all accessible with no entrance fees for attendees — is unique. As a result TCT attracts business leaders, early adopters and a wide range of users from across concept, design and manufacturing to an event where they can see tomorrow’s technology today.