Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Technology & Maintenance Council (TMC) Annual Meeting & Transportation Technology Exhibition
2016-02-29 - 2016-03-03
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The purpose of the Technology & Maintenance Council is to improve transport equipment, its maintenance and maintenance management. The Council develops Recommended Engineering and Maintenance Practices that are voluntarily adopted by fleets, OEMs and component suppliers. The Council also conducts industry surveys and promotes the voluntary cooperation among designers and manufacturers of transport equipment and those who specify, purchase, and manage such equipment.