Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
TRANSIT | Footwear & Accessories Show - October 2017
TRANSIT was established in the 1990s as LA's dedicated footwear show. Fast forward to the present, TRANSIT continues to be the primary footwear resource for buyers attending LA Fashion Market, and now features a growing showcase for fashion accessories, including jewelry, handbags, socks, and more. TRANSIT takes place in the CMC Penthouse on 13B. One badge gets you into all Tradeshows and Showrooms featured at the CMC during LA Fashion Market.