Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Western Pool & Spa Show 2018
The Western Pool & Spa Show and the Long Beach Area Convention & Visitors Bureau encourage you to make the most of your time in Long Beach. On the pages of this site you will find useful information and resources to help you plan a memorable visit. Long Beach truly has it all - the best of Southern California dining, entertainment and culture - all within an easily accessible area.