WFA - Western Fairs Association Convention & Trade Show 2018

BUILDING BETTER FAIRS
Date
2018-01-03 - 2018-01-06
Exhibitors
116
Attendees
1200
Event contact title
Meetings Manager
Event contact first name
Liz
Event contact last name
Waxstein
Email
lizw@fairsnet.org
Event contact telephone number
916-927-3100
Description

Founded in 1922 and incorporated in 1945, Western Fairs Association (WFA) is a nonprofit trade association serving the fair industry throughout the western United States and Canada. The association's primary purpose is to assist in maintaining the highest professional standards within the fair industry through a voluntary network of individuals and organizations. The primary objective of Western Fairs Association is to promote the prosperity of fairs through educational activities, training programs and legislative advocacy. Currently Western Fairs serves more than 800 members, representing fair-related businesses, fair management, fair board directors, festivals and industry associations. This membership is represented by a 21-member elected board of directors that governs the activities and policies of the association.

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.