Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Winter Fancy Food Show 2017
2017-01-22 - 2017-01-24
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The Winter Fancy Food Show is the largest specialty food and beverage Show on the West Coast, drawing 33,000+ industry professionals, and the premier showcase for industry innovation. The next big products. The next big companies. The next big trends. They’ll be discovered at WFFS17 in San Francisco, January 22 - 24.
The Fancy Food Show creates opportunities for buyers to discover innovative products in targeted showcases. The Specialty Food Association provides best-in-class education at the Fancy Food Shows. Explore the cutting edge of the industry and accelerate your career with three days of powerful sessions.