Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Work Truck Show & National Truck Equipment Association - NTEA Annual Convention 2018
North America's largest work truck event is your once-a-year chance to see all of the newest industry products, choose from dozens of industry-focused training courses, and gain access to technical engineering representatives from hundreds of exhibiting companies. Attendees can interact with thousands of industry professionals, set up meetings with current suppliers or customers; find solutions to resolve technical issues, and talk shop with industry peers at special events and receptions.
The Show is the ultimate resource for industry professionals, offering the opportunity to:
- See the latest vocational truck and equipment displays, with product experts available at exhibitor booths
- Meet with current and prospective suppliers
- Find solutions to critical technical questions
- Interact with thousands of peers
- Gain insight into recent industry and market trends
The Work Truck Show is the event where the industry comes together to find new products and to see the latest in commercial truck and transportation equipment. Fleet managers, truck buyers, distributors and upfitters want to talk with your sales and technical staff and plan their next purchase.
The Work Truck Show is North America’s largest gathering of vocational trucks and transportation equipment from Classes 1–8, including chassis, bodies, components and accessories. Attendees include truck fleet managers, truck buyers, maintenance personnel, distributors/upfitters, manufacturers and truck dealers.