Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
World Retail Expo
Booking: http://atnd.it/12177-1 Time: 9:00 am to 5:00 pm Price: Entry for all: 0.00
World Retail Expo 30 September - 1 October 2014 World Retail Expo 2014 As a new feature of the World Retail Congress, the World Retail Expo provides a dual platform of dedicated content and a showcase of the most pioneering technology, solutions and products to inspire and engage retailers as they define their future growth plans. The Expo seminar theatre will act as an innovative think tank as leaders from across the functions of retail including operations, marketing, business development, IT and Digital, Supply Chain and HR join together to analyse trends, share ideas and challenge the status quo, setting a new agenda for the future of these function within the industry. Designed for the presidents, directors and heads of retail functions the programme takes an in-depth, practical focus into these core areas of retail.
Open to all