The Golf Industry Show is an innovative trade show designed for the owners/operators of golf facilities and the professional members of the golf course industry. The event combines education, networking and solutions for golf course superintendents, owners, operators, architects, builders, equipment managers, appraisers and others.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.