Established in 1992, HD Expo is the premier trade show for the hospitality design industry. Presented by Hospitality Design magazine, the show is at the forefront of offering the newest and most innovative products and services, encouraging and sharing ideas, providing inspiration and connecting the industry.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.