Now in its 30th year, Pizza Expo is the largest industry event in the world with nearly 6 football field?s worth of exhibits. Pizza Expo provides an opportunity for independent, chain and franchise pizzeria operators to meet with the manufacturers, suppliers, food purveyors and service representatives from pizza or related industries.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.