Submitted by f@nt@il on Thu, 03/17/2011 - 16:37
International Vision Expo is the largest fashion and technology event for Eyecare professionals in the Americas. It provides the best opportunity to discover the latest in eyewear and advanced Eyecare technology, along with the most comprehensive accredited continuing education program available to all disciplines within the Eyecare profession.
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Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.