Modern Day Marine is co-sponsored by the Marine Corps Base, Quantico, the exposition's home base. MCB Quantico, home to the Combat Development Command and the Marine Corps Systems Command, is responsible for setting requirements, developing equipment and systems, and purchasing the equipment and systems that the Marine Corp will rely on in the years to come. These vital and unique functions play a large part in positioning Modern Day Marine as the premiere military equipment, systems, services and technology exposition.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.