Submitted by f@nt@il on Thu, 03/17/2011 - 16:37
The goal of the National Restaurant Association is to provide the tools and resources to improve restaurant operations and grow sales and profits. With that restaurant growth objective clearly in focus, the NRA Show is a premier forum for buyers to discover new products, exchange ideas and make contacts.
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Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.