The Cable Show is the only international event that unites the entire spectrum of cable-powered opportunity, showcasing an advanced platform that offers more speed, more innovation and more value than ever. Here's where you'll see it unfold first - along with close to 13,000 colleagues who make The Cable Show the most prominent event in the industry.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.