Malaysia to Host UFI Asia Pacific Conference 2018
UFI, the Global Association of the Exhibition Industry, recently announced that Malaysia will host the 13th edition of the UFI Asia Pacific Conference. The event is scheduled to be held from 1st to 2nd March 2018 in Kuala Lumpur.
The event was last held in Malaysia in 2009. The Malaysia Convention & Exhibition Bureau (MyCEB) expects the event to generate new business event opportunities in the country and it is expected that the event will generate RM 1.8 million (US$405,000) in economic impact in Malaysia.
Ho Yoke Ping, General Manager of Business Events, MyCEB, commented, “Hosting the 13th UFI Asia Pacific Conference will be an excellent opportunity for us to promote Malaysia and showcase our country given the accelerated pace of infrastructure developments taking place. The event will also provide a platform for our local industry players to engage and learn from experts in the industry as we discuss growth and challenges that impact the exhibition industry.”