Massachusetts Convention Center Authority Recognized as a CIO Top 100 by CIO Magazine

June 15, 2014

The Massachusetts Convention Center Authority was named a 2014 CIO Top 100 company in IDG’s CIO magazine’s 27th annual CIO 100 Awards. The CIO 100 Awards recognize 100 organizations that have distinguished themselves by creating business value through the innovative use of IT.

“For 27 years now, the CIO 100 awards have honored the innovative use of technology to deliver genuine business value,” said Maryfran Johnson, editor-in-chief of CIO magazine and events. “Our 2014 winners are an outstanding example of the transformative power of IT to drive everything from revenue growth to competitive advantage.”

The MCCA was recognized for consolidating operating procedures through the development and use of custom mobile applications, reducing the number of separate business processes required for running shows from 36 to 13.

Innovative mobile technology has made the MCCA’s sales team more effective and given all employees real-time access to the status of an event at any given time, eliminating confusion and streamlining event execution. By transferring information from paper binders to Apple iPads, MCCA staff can now address customer requests during an event more quickly and efficiently.

“Implementing mobile applications enabled the MCCA to act like a private sector business and do things faster and better than our competitors,” said the MCCA’s CIO Steve G. Snyder. “Eventually, the  idea is to let our customers browse their own historical order information through custom MCCA apps, which would accelerate the sales process tremendously.”

James E. Rooney, MCCA executive director, added, “I have always said that the MCCA has the most technologically advanced convention centers in the world. When it comes to a meeting venue’s technology, today’s event planners have high expectations, and their events place an incredible demand on our IT infrastructure.  Steve and his team have consistently exceeded the expectations of these events, and I’m thrilled that CIO magazine is recognizing their work. I know they will continue to display their leadership and innovation as we move into the future.”

MCCA is one of few government agencies selected for the CIO 100 among many international private  organizations.

Other 2014 CIO 100 Honorees include: AT&T, Cisco, EMC, General Motors, and Intel Corp. A full list of winners can be viewed online.

Executives from the winning companies will be recognized at the CIO Symposium & Awards Ceremony on Aug. 19 in Rancho Palos Verdes, California. Snyder is one of four honorees who have been asked to speak on a mobile strategy panel at the awards event.

Add new comment

Image CAPTCHA

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.