NSW Business Events to Generate $198 Million

July 25, 2011

Business Events Sydney (BESydney), tasked with promoting MICE opportunities in Sydney and New South Wales (NSW), has reported that the organisation supported 67 successful bids for business events during the 2010-2011 financial year – generating revenues of US$198 million for the NSW economy. As a result, the 67 events will deliver an estimated 55,000 delegates to NSW – an increase of 28% over the 2009-2010 figure.

BESydney expects that the additional space to be provided by the new Sydney International Convention and Exhibition Centre (scheduled to be completed in 2015) will attract additional high profile events.

Lyn Lewis-Smith, acting CEO and COO of BESydney, was quoted, “The results also indicate that we are working hard to make Tourism NSW’s goal of doubling tourist receipts between 2010 and 2020 a reality… Sydney’s results will weigh heavily on reaching the national 2020 target – doubling the receipts from A$7.9 billion (US$8.4 billion) to A$15.8 billion (US$16.7 billion) within the business events sector.”

Add new comment

Image CAPTCHA

Partner Voices

When you’re planning your next business meeting or trade show and it’s time to get deals done, there’s one place that has everything for any size group – Las Vegas.

Las Vegas is the place for business and has the perfect space to accommodate even the largest of assemblies. Three of the country’s 10 largest convention venues are in Las Vegas, all part of more than 11 million square feet of exhibit space throughout the city.