Parenteral Drug Association, INTERPHEX Sign on for Three-year Sponsorship
International Pharmaceutical Expo (INTERPHEX), an annual trade event dedicated to the pharmaceutical and biopharmaceutical industry, and the Parenteral Drug Association have signed a three-year sponsorship agreement.
This sponsorship aligns the objectives of both organizations to service key needs of the global pharmaceutical and biopharmaceutical industry by driving innovation and advancement, according to show organizers.
“Our Sponsorship of INTERPHEX reflects our support of the continued enhancement of industry learning and improvement, areas we find present at INTERPHEX,” said Richard Johnson, president and CEO of PDA.
He added, “Non-profits and corporate entities can work together to leverage best practices, in real-time, to the benefit of our industry. Our collaboration with INTERPHEX is one example of this effort and we are pleased to move forward in this shared endeavor.”
INTERPHEX serves as a showcase for decision-makers in the pharmaceutical and biopharmaceutical manufacturing community, bringing together more than 12,000 industry professionals to learn, network and source from the latest technology, equipment, education and services.
PDA is a global provider of science, technology and regulatory information and education for the pharmaceutical and biopharmaceutical industry.
Its mission is to develop scientifically sound, practical technical information and resources to advance science and regulation for the pharmaceutical and biopharmaceutical industry through the expertise of its more than 9,500 global members.
“A long-term sponsorship with PDA, both on national and global levels, aligns us with thought leaders across the globe,” said Bob Stewart, vice president of INTERPHEX.
He added, “By fostering alliances with successful non-profit organizations like PDA, we acknowledge our investment in the future of the biopharmaceutical industry, and ultimately deliver unrivaled opportunities for knowledge, interaction, and professional growth.”
PDA will be directly involved in developing the INTERPHEX conference programming, including identifying speakers from industry and regulatory agencies and developing a PDA sponsored cGMP Track.
INTERPHEX will be held March 18-20 at the Jacobs K. Javits Convention Center of New York.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.