Professional Convention Management Association Unveils EduGate, an Education Gateway Portal
The Professional Convention Management Association has unveiled its education gateway portal, EduGate, for idea and session proposal submissions and management.
The new online application will facilitate the 24/7, 365 day submission of session proposals and other ideas.
“PCMA’s strategic plans call for us to enhance the relevancy of our educational programming for all member demographics,” said Deborah Sexton, PCMA president and CEO.
She added, "The 2012 Convening Leader’s program was evidence of our commitment – offering a variety of concurrent sessions for each of our member categories, Association, Corporate, Independent, Trade Show, Medical Meetings and Global Meetings.Our post-event evaluations prove we’re on the right path and our audience wants more education offerings specific to their niche. EduGate will help PCMA and our speakers deliver our audience’s education desires.”
The goals that drove the development of the portal were: standardization, productivity and speed-to-session delivery – all in a searchable database.
With EduGate, PCMA has leveled the field on the submission selection process through the creation of universal program submission standards, while supporting topical customization in program-specific Call for Presentations.
The portal will allow PCMA to immediately assess a speaker’s fluency and commitment to its submission, thereby increasing speed-to-session-delivery and staff productivity.
Additionally, EduGate provides for a central database for PCMA staff, Program Committees and Chapter Leaders to search for vetted and approved quality education programming.
EduGate also brings submission classification tagging, to allow for searches to fit a specific target audience’s needs and wants.
Another feature will allow speakers to submit once to be considered for multi-year, multi-event opportunities – rather than the resubmissions required in the past.
The EduGate portal also provides a vehicle for the capture of great ideas, from any source, which do not require the submitter to own and develop the idea, but could potentially be developed into an education session by a committee or PCMA staff.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.