World Trade Center Las Vegas Partners with World Trade Center Saskatoon

November 9, 2018

The Las Vegas Convention and Visitors Authority (LVCVA) and the Consumer Technology Association (CTA), owner and producer of CES, have expanded their North American business partnerships by establishing an official Memorandum of Understanding (MOU) between the World Trade Center Las Vegas and the World Trade Center Saskatoon in Saskatchewan, Canada.

The agreement, signed last month during a ceremony at the 2018 World Trade Centers Association (WTCA) Annual Member Seminar in New York City, marks the first of its kind between WTC Las Vegas and a Canadian-based WTC entity.

Through the agreement, Las Vegas and Saskatoon will co-market under the World Trade Center brand, create access to key trade information and market research, and facilitate business trade opportunities throughout the world.

“WTC Las Vegas recognizes and appreciates the tremendous value of developing strategic and meaningful partnerships with our WTC partners across the globe,” said Chris Meyer, WTC Las Vegas executive director and vice president of sales for the LVCVA. 

He continued, “In our experience with the WTCA, we have celebrated incredible successes as a result of MOU partnerships and are confident this new venture with WTC Saskatoon will result in a number of monumental wins for both destinations.”

Las Vegas is currently the only North American destination with a World Trade Center designation on the campus of a convention center, Meyer added. 

In 2010, CTA was granted the rights to the WTC Las Vegas license and partnered with the LVCVA in an effort to attract more trade events and international visitors, who comprise 16 percent, or nearly six million of all visitors to Las Vegas. 

According to LVCVA officials Canada is Las Vegas’s top source of international visitation, with nearly 1.5 million visitors traveling to the destination in 2017.  

Meanwhile, strategic partners affiliated with WTC Saskatoon are committed to developing innovative initiatives and programming that will enhance business relationships between Las Vegas and Saskatoon, including John Williams, president of CANWEST CLC Corporation and champion of WTC Saskatoon. 

“We look forward to working together with World Trade Center Las Vegas in mutually promoting each other’s world trade center facilities,” Williams said. “This MOU between our World Trade Centers is a next step in strengthening our economic ties.”

The WTCA encourages mutual assistance and cooperation among its members, and WTC Saskatoon is aligned with WTC Las Vegas in its efforts to promote the importance of business travel and trade opportunities, according to LVCVA officials. 

Besides the MOU with WTC Saskatoon, the WTC Las Vegas has signed memorandums of understanding with WTC Beijing; WTC Brussels; WTC Denver; WTC Dulles Airport; WTC Ft. Lauderdale; WTC Istanbul; WTC Leeuwarden; WTC Miami; WTC Mexico City; WTC Montevideo; WTC Santiago; WTC Sao Paulo; WTC Seoul; WTC Taipei and WTC Twente– business partnerships that are designed to be mutually beneficial in providing information and business contacts, promoting the destinations, developing educational programs and creating an open forum for discussion of trade-related, international and travel issues.

The LVCVA has also established Memorandums of Understanding with the Nevada Governor’s Office of Economic Development and the U.S. Department of Commerce International Trade Administration to promote travel and tourism exports. 

 

Don’t miss any event news! Sign up for any (or all) of our e-newsletters HERE & engage with us on Twitter, FacebookLinkedIn & Instagram!

Add new comment

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact