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Three Great Deals From TSNN!

Deal # 1 Exhibitor Lists From Exhibitrac Direct Marketing

1: Frequent Exhibitors / total quantity 3771 US companies
Price $1500 ON SALE NOW FOR $1195
These are the exhibitors that have appeared in at least 10 different shows within our files. This list contains some very recognizable corporate names, and has been completely phone verified with contact name and title of the person in charge of the trade show program. These companies have been self-selected by their exhibiting frequency to have substantial marketing budgets- perfect for a wide variety of business to business offers! This list also includes our new data fields: SIC code, Business Description, Employee size and Sales Volume.

2: Small Business File / total quantity 2156 US companies Price $850 ON SALE NOW FOR $750. These are exhibitors that have annual revenues between 1 - 20 million dollars. Small businesses need help (yours) with their exhibiting programs! This list also includes our new data fields: SIC code, Business Description, Employee size and Sales Volume.

3: All-in-One / total quantity 5028 US companies
Price $2000 ON SALE NOW FOR $1750
This is a tremendous value! Combines the "Frequent Exhibitors" and "Small Business" pre-defined lists into one "master" list, which has been de-duped and is ready to go! This price represents a discount of over 10% from what you would pay to rent each list separately at their respective sale prices. This list also includes our new data fields: SIC code, Business Description, Employee size and Sales Volume.

For more information, please contact John Rice by phone at 617-527-6379 or by email at jrice@tsnn.com.

Deal #2: TSNN List of Trade Shows

Do you need to find multiple trade shows in multiple industries but don't have time to search through our extensive trade show directory? Do you also need business intelligence to help you in your marketing efforts?

TSNN will sell you its entire list of all U.S. and international trade shows for only $880 or a list of just U.S. trade shows for $480. Not only that, for up to 1 year we will email you updates of all trade shows on a monthly basis, and you pay nothing extra. The lists will be emailed to you in an excel spread sheet and will include most of the following information:

Show name
Show contact's name, email, and phone
Show URL
Show organizer's name, mailing address, and phone
Show start date
Show end date
Number of attendees
Number of exhibitors
Type of show (public trade show, private trade show, conference with trade show, conference only)
Show venue location

For more information, please contact John Rice by phone at 617-527-6379 or by email at jrice@tsnn.com.

Deal #3: TSNN Private Label / Search Partnership Trade Show Search Engine

Do you want to offer more to users of your website? Do you want keep your users on your website longer? Well now you can put the power of the TSNN trade show search engine right onto your website. This gives your users the ability to search for trade shows without leaving your website. TSNN will Private Label a webpage that contains the TSNN trade show search engine. The cost to do this is $780 a year for the basic trade show search engine webpage. But if you need it customized we can do that too starting for as little as $900 a year.

These 3 offers are only being made for a limited time. So if you would like to order a trade show list or a Private Label / Search Partnership, then please call John Rice right away at 617-527-6379, or send him an email at jrice@tsnn.com

2006 Homebuyer Expo Attracts Prospective Homebuyers

June is National Homeownership Month, and as part of celebrating homeownership, Florida Housing Finance Corporation (Florida Housing) is hosting its 2006 Homebuyer Expo on Saturday, June 10, 2006, at the Orange County Convention Center in Orlando, Florida. Exhibit booths are available at $25 for nonprofits and $50 for for-profits. Partnership opportunities are also available from $500 - $1500.

The event which will be held from 10:00 a.m. to 5:00 p.m. in Hall E1-West Building of the Convention Center is free for consumers and presents opportunities to match prospective homebuyers with companies and organizations involved in the home-buying process, including Realtors, lenders, credit counselors, home inspectors, builders, home security providers, interior and exterior home product companies and other housing services.

The 2006 Homebuyer Expo is an opportunity for exhibitors to market to prospective first-time homebuyers, network with companies in the business of housing, expose their services to a large number of people and organizations and build new business relationships.

Read all about Florida Housing’s 2006 Homebuyer Expo at www.floridahousing.org/expo and reserve your booth today.

Tips for Trade Show Rentals

By Rena Klingenberg

Trade show rentals allow you more flexibility and the opportunity to change your booth with every expo if you wish. You can rent nearly any booth components, from portable pop-ups to completely custom looks.

Why is it advantageous to change your displays frequently? Your customers will visit you at more than one expo to see what's new. It's important to be able to show new products or services and an updated look. If you always have the same old thing for them to see, why should they keep stopping by?

Renting trade show structures lends your company the flexibility to change often, showing customers that you keep up with the latest innovations. It's simply not cost effective to purchase new booth components for every show.

Rentals cost approximately 10 to 20 percent of the price of purchasing new exhibits outright. Renting your exhibit also removes costs of cleaning, repairing, and storing your booth components.

You don't have to refurbish your displays after each show if you're renting them. The exhibits come fresh from the vendor, in ready to use condition.

And you don't have the expense and hassle of storing bulky trade show booth exhibits if you're renting them. Instead, the vendor ships your rental displays before the show, and you ship them back afterward.

However, if you rent exhibits more than three or four times per year, it may be more cost effective for you to purchase a portable booth setup and re-use it for each show. Map out your costs for each option to find out whether renting exhibits several times a year is less costly for you than purchasing portable displays.

Another good reason for opting in favor of trade show rentals is the flexibility of signing up for different booth spaces, sizes or configurations at different shows. If this flexibility suits your business, then using a different rental exhibit that's appropriate for each expo is the best solution.

Also, if two groups from your company exhibit at more than one trade show on the same dates, leased exhibits are the answer for at least one of the shows.

Renting your booth components also means that less of your budget needs to be used for the purchase and maintenance of displays. Instead, you can increase your allotment for promotional trade show giveaways, entertaining customers, hosting a hospitality event after hours at a trade show, and contacting customers before and after the expo.

However, there are a few disadvantages to using trade show rentals. If you aren't purchasing your displays, you're restricted to the rental components available. And you aren't free to have the entire exhibit customized.

When renting trade show exhibits, check with the display leasing company for any hidden fees, or penalties if the show falls through and you don't need the rental after all.

Rena Klingenberg shares trade show success secrets in her website, Trade Show
Booth Display Tips, where you can find further tips on trade show exhibit rentals.

Marketing Tips for More Sales

By Scott F. Geld

What kind of things can you do to bring in more sales to your company or business? There are actually several simple ways that you can improve your sales. Increasing sales does not have to be all about spending a lot of money. In fact, there are many low cost things that you can do that will have a huge impact on your sales.

Do some spring cleaning. Make sure that what your customers see is clean and tidy. Messy spaces suggest to your customers that you are disorganized and uncaring. Create a professional feel by keeping a well maintained and clean environment. If you offer restrooms for your customers to use, make sure that they are well-stocked and in good repair. Your customers will not be impressed if you can't even keep the toilet paper stocked! What does this say about your attention to detail and your customer care standards?

Restrooms should also be very clean with proper toiletries and other things that are needed. There is nothing worse than visiting a business and using the restroom to find there is no toilet paper or paper towels. It can be a poor first impression and may lead someone to leave your business or store.

One of the key points that encourages consumers to buy from a certain company is their after sales service. There is nothing more frustrating than being unable to get hold of someone if you need them. Make sure that you have a readily available phone number and trained people to answer the phone. Similarly make sure that you respond to any issues promptly.

If you have an automated phone system you should make an easy way for a person to opt out and talk to an actual person. Many people get frustrated with automated phone systems and they want to speak to an actual person. Giving them this option, even if it is just to leave a voice mail, they will be happier.

Another great idea is to be friendly, smile often and complement your customers. Ask them their names and then be sure to call them by name often when you are talking to them. You might find something to complement them on which will make them feel good and will increase their mood.

Scott F. Geld is the Executor of Marketing for Blaster, a pay-per-click traffic source that continually beats the other major search engines in conversion ratio and ROI. See for yourself at: www.marketingblaster.com

NSC Congress & Expo

Congress & Expo is the largest annual event in North America for Safety, Health and the Environment. Congress & Expo is ranked among the Top 200 tradeshows in the nation. It is a three-fold event, combining the annual meeting of the Council, educational sessions and the Expo. The educational programs offer more than 180 sessions ranging from broad-based, cross discipline to industry-specific topics. The Expo is designed to provide a forum where manufacturers of industrial and safety and health products and services can meet with safety and health professionals. With over 750 companies on display, Congress & Expo is the industry’s leading networking event.

Increase the ROI on your networking

By Helen Wilkie

Networking requires an investment of time, money and effort. Here are four ways to be sure your return on that investment is worthwhile.

Decide what you want
Why are your attending networking events? Are you looking for a new job? More business? Social contacts in a new home town? Whatever your purpose, stay focused on it, or things can slide into just another long lunch.

Attend the right event
If you are, say, a graphic designed looking for clients, why spend your time at an event for graphic designers? OK, you might be able to pick up some overload business from some designer who is super busy, but that's a very small poor to fish in. You'd be much better off mixing with folks from businesses who use design work. Seems obvious, but it's surprising how many people make this mistake.

Talk to the right people
Don't spend your valuable networking time chatting to people you already know, who ar not in your traget group. It's tempting, of course, because it's easy and fun—but it's not networking! Look for new people and make the effort to meet and greet them.

Keep track of your results
Every month or so, track back through your networking opportunities. Who did you meet? Where did you meet them? How did they fit with your reasons for being there? Did anyone help you achieve your objective?

Of course, you'll also meet people who are pleasant additions to your social circle, some of whom may even become friends. Do include them in your success picture, but if you find you make more casual acquaintances than the people you are there to meet, you may need to change your networking activites so that they bring you a higher Return On Investment.

Helen Wilkie is a professional keynote speaker, workshop leader and author specializing in applied communication, including networking. Read more articles on this and other communication subjects on her website at http://www.mhwcom.com Subscribe to Helen's free monthly e-zine, "Communi-keys", and get your free 40-page e-book, 23 ideas you can use RIGHT NOW to communicate and succeed in your business career! consultation with no charge or obligation

Press Releases
Velocity has moved!

For only $250 a month your press release can be placed in ExpoFiles. ExpoFiles is emailed to over 45,000 subscribers every week. So what are you waiting for? Email John Rice jrice@tsnn.com right away for this great opportunity!

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