The Canadian Institute

Address:
1329 Bay St.
Toronto
ON
M5R 2C4
Canada
Organization Contact Title
Conference Mana
Organization Contact First Name
Christopher
Organization Contact Last Name
Neely
Email
c.neely@canadianinstitute.com
Organization Contact Telephone
416-927-0718
Fax
416-927-1563

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.