CFIG - The Canadian Federation of Independent Grocers

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Address:
2235 Sheppard Ave. E
Ste. 902
Willowdale
M2J 5B5
Canada
Organization Contact Title
Event Coordinat
Organization Contact First Name
Victoria
Organization Contact Last Name
Ferguson
Email
vferguson@cfig.ca
Organization Contact Telephone
416-492-2311
Fax
416-492-2347

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.