Globa Business Forum

Address:
PO Box 113-6194
Beirut
1103 2100
Lebanon
Organization Contact Title
Manager
Organization Contact First Name
Nisrine
Organization Contact Last Name
Abdulbaki
Email
awtte@iktissad.com
Organization Contact Telephone
+961-17-80200
Fax
+961-17-80206

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.